
Projects
I help startups and series A-D teams to establish a strong connection between their product and customers. Take a look at some of my work.
Improving Alfa's Discover Feature
Discovery
2025

Redesigning our discover feature to be more user-friendly alongside added bulk operation features.
Redesigning the core homepage experience to accelerate user activation and long-term engagement. The goal was to transform a static interface into a high-value consumption feed that delivers personalized insights with minimal cognitive effort for both first-time and power users.


